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How do I exclude a customer from my Subi loyalty program?

Add the Shopify tag subi-no-loyalty to a customer to stop them earning and redeeming loyalty points.

You can keep chosen customers, such as wholesale buyers, out of your Subi loyalty program by adding the tag subi-no-loyalty to them in Shopify. A tagged customer stops earning and spending loyalty points; everyone else keeps using the program exactly as before. Removing the tag brings the customer back into the program from that moment on.

How to exclude a customer

  1. In your Shopify admin, open Customers and open the customer.

  2. Add the tag subi-no-loyalty and save. Capital letters don't matter, so Subi-No-Loyalty works too.

To exclude many customers at once, select them in Shopify's Customers list and use the bulk action Add tags to add subi-no-loyalty to all of them.

What a tagged customer can no longer do

  • Earn points. They earn no points from any earn method: orders, sign-up, birthday, social follows, referrals, and streak rewards that pay points.

  • Redeem rewards. If they try to redeem a reward on their customer account page, or staff try at your POS, the redemption is refused with the message "Rewards aren't available for your account. Please contact the store." No discount code is created and no points are taken.

  • Claim social follow points. A follow claim shows the same message.

  • Get the points balance reminder email. Subi doesn't send them the reminder that they have enough points for a reward.

If a tagged customer refers a friend and the friend places an order, the referral is marked as revoked and the tagged customer gets no referral points. The friend's discount still applies.

What stays the same

  • Points they already have stay on their balance. You can still adjust their balance yourself.

  • Reward codes they already redeemed still work at checkout. To remove an unused code, delete it under Discounts in your Shopify admin.

  • Pending points from an order placed before you added the tag still confirm when that order is fulfilled.

What happens when you remove the tag

When you remove subi-no-loyalty, the customer earns and redeems points again from that moment on. Orders placed while the tag was on never earn points, even if they're fulfilled after you remove it.

Things to know

The points message on your product pages isn't personalised, so a tagged customer still sees how many points a product earns. Their customer account page also keeps showing their balance and your rewards; only redeeming and claiming are refused.

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